You’ve been told that the tradeoff in having so many “free” services available to you on the Internet is that information about you, what you’re interested in, and where you go on the web gets collected and sold to advertisers who want you to buy their stuff. There is no privacy when it comes to the Internet. It’s just the way it is. 

But what if it didn’t have to be that way. What if there was a place where you could “curate” only the brands and businesses you are actually interested in. And what if in that place nobody knew who you were. You’d be able to browse through the “offerings” of these brands while wearing what amounts to an invisibility cloak.

And that place would always be waiting for you–whenever you want to visit it. That seems like a place we all should have in our life.